Lee Sparrow's Latest Blog Posts
Out with the Old, In with the New
You can’t wait to get to work on Monday for discussions around the water cooler about your favorite TV show’s season finale. Was Margaret shot or not? Did Bill make it to the airport in time to catch the love of his life before she […]
The Olympics Aren’t So Golden
As you’re likely aware, the 2016 Summer Olympics will take place from August 5-21 in Rio de Janeiro, Brazil. Millions will be tuning in to see if Michael Phelps can make a strong return to the pool after a short stint in retirement, or to […]
Preempts and Makegoods: Money on the Move
“This ad is paid for by…” Sound familiar? Expect to be inundated with this message in 2016 as political ad dollars are expected to break record spending. The influx of political ads can affect your media buy, but we have a solution. What is a […]